The next generation of growth will be human.
Build it with us.

Passionfroot makes trusted distribution through creators, newsletters, and communities scalable and measurable for the first time

AI is rewriting how companies grow. We're building the infrastructure for creator-led marketing.

Creators built the internet’s most engaged audiences, the ones people actually trust. We believe that’s where growth starts now.

The best marketing teams aren’t buying ads anymore; they’re building with creators, because a genuine recommendation moves more than any campaign ever could.

So we’re building the infrastructure that makes it work: helping creators find the right partners, run the campaigns, and get paid, while companies reach the audiences that matter.

When creators win, companies grow. That’s the whole idea, and we’re only just getting started.

Meet the Frooties

We're marketers, designers, engineers, builders and dreamers, building from Berlin, New York City and São Paulo.

JenNYC
Co-founder & CEO
Jen Phan, Co-founder & CEO
EmelieHead of Operations
NYCEmelie Frisk, Head of Operations
Campaign ManagerYerevan
Meri
Meri, Campaign Manager
Co-founder & CTOBerlin
Lorenzo
Lorenzo De Nobili, Co-founder & CTO
Head of DesignBerlin
Luca
Luca, Head of Design
SumitProduct Engineer
JaipurSumit Nihalani, Product Engineer
LeonBerlin
Product Engineer
Leon Wolf, Product Engineer
Product EngineerNew Delhi
Kunal
Kunal Bhatia, Product Engineer
Product EngineerLucknow
Varun
Varun, Product Engineer
ElizavetaBerlin
Campaign Manager
Elizaveta, Campaign Manager
AlexNYC
Founding Designer
Alex, Founding Designer
McCallCampaign Manager
Salt Lake CityMcCall, Campaign Manager
HugoSão Paulo
Operations
Hugo Machado, Operations
OperationsSão Paulo
Cleiton
Cleiton, Operations
MirCreator Growth
KolkataMir Tahmid Ali, Creator Growth

Our values

We hold ourselves to a few principles: in what we ship and in how we show up for each other.

Growth

Candid feedback and high ownership. We invest in each other's growth the same way we invest in the product.

Passion

In our name for a reason. Everyone brings a different spark, and the best ideas come from the mix.

Creativity

We meet every hard problem with curiosity first. The best solutions usually come from an unexpected angle.

Community

The best things are built together. We create a place where everyone belongs, and we genuinely show up for each other.

Grab a problem worth solving.

Join the team that's defining creator-led growth for some of the most ambitious companies in the world

Checking current openings...

Unsolicited applications

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Build the case for one.
If you'd make us better, don't wait for the job title.

Investors, angels, and press

Backed by the best

Insight PartnersCreandumSupernodes16vc

With angels from

CursorAnthropicn8n